Umbukiso wokuqala wamathoyizi omkhulu waseShayina wabanjwa ngo-Ephreli

Ukukhiqiza kwekhwalithi entsha

Nakuba imboni yamathoyizi eNingizimu-mpumalanga ye-Asia, eMexico nakwezinye izindawo iqhubeka nokuthuthuka, ngaphezu kwe-80% yemikhiqizo ethengiswa ethoyizini eliphezulu.imakethe.
eYurophu nase-United States zisakwenziwa eChina. Ukukhiqiza kwekhwalithi entsha kuba isiqinisekiso esiyisisekelo seImboni yamathoyizi yaseChinaukuthuthukisa ukuncintisana kwayo ezimakethe zamazwe ngamazwe.
Ukuqamba okusha kwesayensi nezobuchwepheshe kuyisici esiyinhloko sokuthuthukisa umkhiqizo omusha wekhwalithi. Imboni yamathoyizi yaseShayina isiqhamuke amabhizinisi amaningi obuchwepheshe obuphezulu anamalungelo empahla yengqondo ezimele, amabhizinisi amasha akhethekile, afaka ukubaluleka kokuqanjwa kwesayensi nobuchwepheshe futhi akhuthaze ngentshiseko ukuguqulwa kwezimpumelelo zesayensi nezobuchwepheshe. Njengabakhangisi be-Shenzhen toy Fair, i-Guangzhou Chaosheng Animation nezinye izinkampani zihlonzwe njengamabhizinisi akhethekile akhethekile amancane naphakathi nendawo; I-Shifeng Culture ihamba phambili ocwaningweni nasekuthuthukisweni kwamathoyizi ahlakaniphile, idala amathoyizi ahlakaniphile e-ChatGPT; I-Starlight Entertainment isizuze isilawuli kude se-VR, isilawuli kude sezwi nobunye ubuchwepheshe, futhi yandisa izindlela zokulawula zochungechunge lwamathoyizi ashukumisayo.

Nweba imingcele yamathoyizi

Ukusetshenziswa okusha, umnotho omusha, amamodeli amasha, namafomethi amasha asungula ukunikezwa kokusetshenziswa futhi andise izimo zokusetshenziswa ngezilinganiso eziningi, ezifakwe embonini yamathoyizi, okusho ukuthi imingcele yokusetshenziswa kwamathoyizi ikhula njalo, futhi izethameli azikhawulelwe izingane, kanye nokusetshenziswa kokudlala kwamagagasi okuholwa abantu abasha nakho kuye kwasungulwa. Itimu ye-Hall 16 ye-Shenzhen Toy Fair ka-2024 isethwe ngokuthi "ukunikezwa kwelayisense ye-IP nokuphuma, ukudlala okusemfashinini namathoyizi okuqoqwa", igqamisa imikhiqizo ehlukahlukene egunyaziwe kanye nemikhiqizo yokudlala esezingeni eliphezulu efunwa yimakethe njengamanje, futhi kwakhiwe kangcono Isimo sokusetshenziswa kwemakethe nendawo yokudlala eyimfashini kanye nokuphuma okugunyaziwe ukuhlangabezana nezidingo zokusetshenziswa kwamathoyizi zabantu abahlukene.
I-Shenzhen Toy Fair nayo ibheka ngenkuthalo iziteshi ezengeziwe zokuhlinzeka ngamathuba amasha kuningi labakhangisi, ukuze uthole imibukiso eyengeziwe eziteshini ezihlukahlukene. I-Sam's Club edumile njengamanje, imakethe nezinye izitolo ezinkulu, inkundla yezindaba entsha ehlukahlukene yamathoyizi, ama-V masters namakhanda omama nezingane, i-e-commerce ewela imingcele, amabhizinisi ohwebo lwangaphandle kanye nabathengi baphesheya kwezilwandle benze ukubhuka ukuze babhalisele umbukiso. . Phakathi kwazo, kunamabhizinisi amaningi aziwayo eziteshini ezintsha ezihlukahlukene: Njengochungechunge lomzali nengane esiqhingini sikamama nengane, Chongqing Happy Valley, Jidibao Education Group, China Resources Vanguard, Happy Blue Ocean International Cinema, Famous excellence, Love Hui excellence. , iQiyi, Bilibili, Yili Group, Heart Miles Education Group, Ape tutoring, Perfect World, Maple Leaf Education Group, Tea Save the planet, I-Tea Xiaokai, i-eBay, i-Shopee, i-Amazon, i-Yuelili, i-7-11, i-World Yu Technology, njll., ingabona ukuhlukahluka kwezigcawu zokusetshenziswa kwamathoyizi