Eminyakeni yamuva, nakuba kusekuningi ukungaqiniseki ekuthuthukisweni komnotho weminotho emikhulu yomhlaba, umnotho womhlaba usuwonke usungene esigabeni sokusimama, futhi usayizi wemakethe wemboni yamathoyizi e-software kanokusho ngokuvamile uye wagcina inkambiso yokukhula ezinzile, ngokombono wokusabalalisa kwesifunda, usayizi wemakethe yamathoyizi wesoftware yomhlaba wonke ugxile kakhulu e-Asia, eYurophu naseNyakatho Melika. Ngokuthuthuka komnotho kanye nokukhula kwamadolobha esifundeni sase-Asia, ingxenye ye-Asia iyaqhubeka nokukhula. Njengoba sibheke phambili enkambisweni yesikhathi esizayo yokuthuthukiswa komnotho wezimboni emhlabeni wonke, nemakethe yemboni yamathoyizi ethambile itshekele emazweni asafufusa, isabelo semakethe sesifunda sase-Asia sizokhula, futhi isabelo semakethe semboni yaseYurophu neMelika sizohlala sizinzile noma sehle kancane.
Iningi lamathoyizi aseShayina athunyelwa kwamanye amazwe enzelwe imikhiqizo yangaphandle. Le mikhiqizo ithunyelwa kuwo wonke amazwe nezifunda emhlabeni, okuhlanganisa i-European Union, i-United States kanye namanye amazwe athuthukile nezifunda. Ngokombiko othi "2023-2028 China Toy Industry Market Status and Development Strategy Research Report" okhishwe yiSihan Industry Research Institute, ukuthunyelwa kwamathoyizi eChina ngo-2022 kuzoba ngamaRandi ayizigidi eziyizinkulungwane ezingama-48.754, okunyuke ngo-5.48%. Nakuba ukukhiqizwa kwamathoyizi aseShayina kubuswa ama-Oems (abakhiqizi bokuqala bemishini), ezinye izinkampani zamathoyizi ezihamba phambili ziqhubekela ocwaningweni oluzimele nokuthuthukiswa, futhi zisungula amalungelo azo nemikhiqizo yempahla yengqondo. I-Original brand Manufacturing (OBM) ingabamba ngqo isabelo semakethe futhi ithuthukise ukuqhubeka kwebhizinisi, futhi izinkampani ze-OBM zingathola amamajini esamba esingu-35% kuya ku-50%.
Kusukela ngo-2023, umthelela walolu bhubhane uthambekele ekuncipheni, futhi ukukhula kwe-GDP kuye kwalungiswa kakhulu, kuphakeme kancane kunalokho okulindelwe yimakethe. Kuleli thuba, imboni yamathoyizi e-plush software nayo ithuthukiswe kahle, ukugxilwa kwemakethe yezimboni kubhekisela enanini labathengisi noma abathengi emakethe yezimboni kanye nesilinganiso sayo esihlobene (okungukuthi, isabelo semakethe) isakhiwo sokusabalalisa, kukhombisa ukubusa kwemakethe kanye i-concentration degree.
Ngokombono wokugxilwa kwemakethe, inani lamabhizinisi embonini yamathoyizi yesoftware yaseChina ligcine ukukhula eminyakeni yakamuva.
Uma sibheka emuva ekuthuthukisweni kwemboni yamathoyizi athambile yasekhaya eminyakeni yamuva, isidingo semakethe yamathoyizi athambile sikhula unyaka nonyaka, izinga lemboni liyaqhubeka nokukhula, nezinga lokuhlinzekwa kanye nesidingo likhuphuka kancane kancane. Ukuthuthukiswa okuqhubekayo kochungechunge lwezimboni, ukuthuthukiswa okuzinzile kwezinga lobuchwepheshe, kanye nokuvela okuqhubekayo kwamabhizinisi amasha kulethe indawo enkulu yokuthuthukiswa kwemboni yamathoyizi esofthiwe ewubukhazikhazi. Sekukonke, imboni yamathoyizi e-software ye-plush inamathuba abanzi okuthuthuka, imboni inamandla amakhulu okukhula, futhi kunevelu ephezulu yokutshala imali.
Isikhathi sokuthumela: May-27-2024
