INdebe Yomhlaba ye-Qatar yowezi-2022 izobanjelwa eQatar kusukela mhla zingama-20 kuLwezi kuya zingama-18 kuZibandlela, okungokokuqala ukuthi iNdebe Yomhlaba ifike eMpumalanga Ephakathi futhi kungokokuqala emlandweni ukuthi iNdebe Yomhlaba ibanjelwe ebusika. Njengoba i-Hangzhou Asian Games ka-2022 ihlehliselwe u-2023, ama-Olimpiki Wasebusika ekuqaleni konyaka kanye neNdebe Yomhlaba ekupheleni konyaka akha imicimbi emibili ephezulu yonyaka ngokwe-IP, futhi ingeyalokhu. isizathu sokuthi umkhuhlane weNdebe yoMhlaba uqale ekuqaleni eChina. I-mascot esemthethweni yeNdebe Yomhlaba yaseQatar ikhishwe emuva ngo-Ephreli futhi isithandwa kakhulu nabalandeli emhlabeni wonke. Igama elithi "La'eeb" liphefumulelwe isikhafu esimhlophe esigqokwa ama-Arabhu, okusho ngesiShayina ukuthi "umdlali onekhono elikhulu Kusho "umdlali onekhono elikhulu" ngesiShayina.
I-La'eeb exakile, engavamile futhi ehlukile idonse ukunaka kwawo wonke umuntu ngaso leso sikhathi, hhayi abalandeli kuphela kodwa nesizukulwane esisha sabasebenzisi be-inthanethi beselula abashiye amazwana ezinkundleni zokuxhumana bezwakalisa uthando lwabo ngo-La'eeb, ama-dumpling wrappers kanye ne-wonton wrappers ethandwa kakhulu. iziteketiso.
Emiqhudelwaneni yezemidlalo yamazwe ngamazwe efana nama-Olympics Wasebusika, Imidlalo yase-Asia kanye neNdebe Yomhlaba, ithini ifomethi yebhizinisi kanye nengqondo eyisisekelo ngemuva kokuthengiswa kwabo okunelayisensi esemthethweni?
Imikhiqizo ezungeze ama-Olympics Wasebusika kanye neMidlalo Yase-Asia ibizwa ngokuthi "okuthengiswayo okunelayisensi esemthethweni", kuyilapho imikhiqizo engaphandle yeNdebe Yomhlaba, Champions League, Real Madrid, Arsenal njll. ibizwa ngokuthi "okuthengiswayo okugunyazwe ngokusemthethweni", umehluko phakathi kwegama ne imodeli ngemuva ayifani.
Abahleli beMidlalo yama-Olimpiki Wasebusika kanye neMidlalo Yase-Asia e-China bathole amalungelo okuzungeza kwemicimbi kuma-IPs (Ikomidi Lamazwe Ngamazwe Lama-Olympic, UMkhandlu Wama-Olympic wase-Asia, njll.), kanye namalungelo okusebenza, ngakho umcimbi abagqugquzeli abagunyaza (noma ilayisense) amalungelo ezinkampani zozakwethu ezifanele. Umehluko wokuqala wukuthi amalungelo eNdebe yoMhlaba asalawulwa yiFIFA, egunyaza amalungelo ezinkampani ezisebenzisana nazo. Umehluko wesibili ukuthi abahleli beMidlalo Yama-Olympic Yasebusika kanye neMidlalo Yase-Asia e-China banikeze amalungelo okukhiqiza nokudayiswa kwemikhiqizo yangaphandle ezinkampanini ezingozakwethu ngokuhlukana, ezibizwa ngokuthi “abakhiqizi abanamalayisense” kanye “nabathengisi abanamalayisense” ngokulandelana, kuyilapho i-FIFA inikeze ukukhiqizwa. kanye namalungelo okuthengisa emikhiqizo yangaphandle ezinkampanini ezingozakwethu ngesikhathi esifanayo. I-FIFA inikeza kokubili amalungelo okukhiqiza nawokuthengisa ezinkampanini ezingozakwethu, ezibizwa ngokuthi "Ilayisensi".
Isikhathi sokuthumela: Oct-31-2022