Ukwehla kwamandla emali bekulokhu kuhlasela emazingeni ezimakethe zomhlaba, kunomthelela omkhulu kumabhizinisi emhlabeni jikelele. Bambalwa nokho abavikelekile ezinxushunxushwini ezibangelwa ukwehla kwamandla emali kwabathengi. Enye inkampani enjalo i-Weijun Toys, inkampani yaseChina eyaziwa ngempumelelo yayo yesikhathi eside ngama-minifigures epulasitiki.
I-Weijun Toys igxile ekudaleni amathoyizi alungele ukudayiswa kanye nokuqoqwayo ukumelana nesikhathi. Imikhiqizo yabo ihlala iluhlaza, ngisho naphakathi kobunzima bomnotho obungaqeda inhlangano. Isizathu salokhu ukugxila kwenkampani kumaphrojekthi we-ODM (Original Design Manufacturer) kanye namathuluzi okukhiqiza amaningi esenziwe ngomumo, okuvumela ukukhiqizwa okuphumelelayo, okungabizi kakhulu kuyilapho kugcinwa amazinga aphezulu.
Nokho, u-Weijun uzibophezele ekubuyekezeni kabusha imisebenzi emidala, okuyisinyathelo esibalulekile sokugcwalisa igebe le-nostalgia embonini. Ulayini wenkampani wama-plastic minifigures wakudala uthandwa yizizukulwane zabantu abakhule ngamathoyizi ngawo-'80s kanye nama-'90s. U-Weijun uqalise kabusha ngempumelelo ama-minifigures adumile njenge-dinosaur, i-mermaid, iponi kanye nama-unicorn minifigures, futhi impumelelo yawo ibe yisimanga.
Lezi zithombe ezincane zepulasitiki zikwenza uphume empilweni yakho eyisidina futhi zikubuyisele esikhathini osikhohlwe kudala. U-Weijun uyaziqhenya ngokukwazi ukuphinda udale lezi zingasoze zabuna kubathandi bamathoyizi emhlabeni wonke kuyilapho uwagcina ethengeka. Amakhasimende manje angakwazi ukuthenga ngobuningi imifanekiso yawo yepulasitiki eyintandokazi entofontofo yamakhaya awo ngaphandle kokugqekeza imali. Kuyisimo sokuwina kwakho kokubili umqoqi wamathoyizi kanye nenkampani eqwala intaba yempumelelo.
I-Weijun igqamile embonini yokukhiqiza amathoyizi, iningi lemikhiqizo yayo yenzelwe abathandi nabaqoqi bamathoyizi. Inkampani ikholelwa ngokuqinile ekuziphonseleni inselelo, igxile olwazini lochwepheshe, kanye nokuhlinzeka amakhasimende ngemikhiqizo yekhwalithi ephezulu. Bayaqonda ukuthi imakethe iyaqhudelana futhi amakhasimende athembele ezingxenyeni ezingezinhle ezihambisana nabo.
Ngaphandle kwama-minifigures epulasitiki, i-Weijun iphinde ikhiqize izinhlobonhlobo zamanye amathoyizi epulasitiki, amaqoqo kanye namasethi e-DIY ukuze akhuthaze ubuciko ezilalelini. I-Weijun Toys inohlu olubanzi lwemikhiqizo, elungele izethameli kusukela ezinganeni kuya kubantu abadala.
Ama-minifigures epulasitiki e-Weijun Toys avame ukuza ngamasethi, engeza into emangazayo nenjabulo kulwazi lokuthenga. Abashisekeli abaningi bathanda ukuqoqa amaqoqo aphelele ezibalo zabo abazithandayo, futhi i-Weijun iqinisekisa ukuthi inani ngalinye lisezingeni eliphezulu ukuze kugcinwe inani eliqoqwayo.
Ukufingqa, i-Weijun Toys igqama embonini ngokugxila ekwenziweni kwe-ODM kanye nesikhunta esenziwe ngomumo esenziwe ngobuningi, okubenza babe ukutshalwa kwezimali okungabizi kakhulu kumakhasimende kuyilapho beletha imikhiqizo yekhwalithi ephezulu. Ukubuyiswa kwama-minifigures epulasitiki akudala kuwumnyakazo ocabangayo futhi onenzuzo oletha into edingeka kakhulu ye-nostalgia emakethe yanamuhla. Ngokuthanda ikhwalithi nokudala, akungabazeki ukuthi i-Weijun Toys izoqhubeka nokuletha imikhiqizo eyingqayizivele iminyaka eminingi ezayo.
Isikhathi sokuthumela: Jun-13-2023
