Amandla ezimboni aqinileI-toyindustry yobuciko yase-Dongguan. yisona sizathu esibaluleke kakhulu. Dongguan art ithoyizi imboni amandla? Yiziphi izici? Izici ezinhlanu zokuthuthukiswa kwezimboni: ukusekelwa okuphelele kokukhiqizwa kwezimboni, ukukhula okusheshayo kwesikali sezimboni, umphumela osobala weqoqo lezimboni, ukuncintisana kokusebenza kokufukanyelwa kwe-IP, ukwakheka kokuthengiswa komkhiqizo.ukuhlukahluka.
Izikhungo zokukhiqiza izimboni zenziwe ngcono
E-Dongguan, ukukhiqizwa kwamathoyizi okuhlanganisa ne-Chaoplay kunoxhaxha lwenethiwekhi yezimboni eqinile ekhuphuka nokwehla nomfula esekela kanye ne-supply chain, ehlanganisa ukuklama amamodeli, ukunikezwa kwezinto ezingavuthiwe, ukucubungula isikhunta, ukukhiqizwa kwezingxenye, ukubumba umhlangano, ukupakishwa nokuhlobisa idizayini yamathoyizi ukukhiqizwa kwe-R & D kanye nokukhiqizwa kwamathoyizi. lonke uchungechunge lwezimboni.
Izinga lemboni likhula ngokushesha
Amathoyizi e-Dongguan athembele esisekelweni esiqinile sezimboni, uxhaxha lwezimboni oluphelele, ubuchwepheshe obuphelele, ikhwalithi yomkhiqizo enhle kakhulu, izinga eliphezulu lokukhiqiza ukunemba kanye nezinye izinzuzo ezisobala, ngokukhuphuka kwe-tide play imboni yokuhwebelana kwembulunga yonke, ukwandisa ngokushesha izinga lemboni. , futhi siqhubekela phambili ekusungulweni okuzimele, ukusebenza komkhiqizo, ukuthuthukiswa kwesiteshi, futhi silwela ukuqhubeka nokwelula uchungechunge lwezimboni ngesikhathi esifanayo, Usizo lokupholisha igama ledolobha ledolobha elithi "tide Dongguan"
Umthelela weqoqo lezimboni usobala
Amabhulokhi amakhulu edolobha, ikomkhulu lendlunkulu yeShipai tide play yebhizinisi nezinye izindawo, ngokuhlelwa kokufakwa kobuciko bezinga elikhulu, ikomkhulu lebhizinisi le-tide change tide play, ukukhishwa kweziqeshana zevidiyo zomphakathi nezinye izindlela, zakha uhlelo. Iqembu lemikhiqizo yamasiko ethambekele emadolobheni, izimpawu, izici zendawo yomphakathi yasemadolobheni kanye namabhulokhi okusetshenziswa kwamasiko
Ukuncintisana kokusebenza kwe-IP kuthuthukisiwe
Njengamanje, amabhizinisi e-Dongguan Chaoplay ahlukaniswa ngokuyinhloko ngokwe-IP yasekuqaleni, ukwakhiwa nokucubungula kokukhiqizwa kwe-IP okugunyaziwe. Ngokuya nge-IP yasekuqaleni, i-Micro Stone Culture idale uhlobo lwensimbi lwe-DIY "elwa lupholile", "i-Ten Li red makeup" iwine uMnyango Wenkulumo-ze Emaphakathi imikhiqizo emihle kakhulu yokukhangisa ngamasiko endawo, ukuthengiswa kwaminyaka yonke kwamayuan angaphezu kwezigidi eziyi-100, okukleliswe kuqala ngokufanayo. imboni.
Isakhiwo sokuthengiswa kwemikhiqizo yangaphakathi nangaphandle kwemikhiqizo yehlukene
Ukuthengiswa kwasekhaya kwemikhiqizo yemidlalo yemfashini yase-Dongguan ihlukaniswe kakhulu yaba amashaneli anezindlela ezimbili eziku-inthanethi nezingaxhunyiwe ku-inthanethi, ikakhulukazi isitolo esizimele se-Tmall esiziqhuba sona kanye nesitolo somkhiqizo weplathifomu ye-Dewu, futhi simboze amapulatifomu e-Taobao, i-Jingdong ne-Douyin; Okungaxhunyiwe ku-inthanethi kufaka phakathi uchungechunge lwesitolo somnyango wezempilo, uchungechunge lokudlala i-tide play, isitolo sezipho, isitolo sezincwadi nezinye izinhlobo, ikakhulukazi ezihlanganisa i-TOPTOY, i-sundry club, uSisypho nezinye izinhlobo zamashaneli asekhaya. Ukuthengiswa kwamanye amazwe ikakhulukazi okwaseYurophu, e-United States, eJapane naseNingizimu Korea nakwezinye izimakethe ezisezingeni eliphezulu, ku-inthanethi ikakhulukazi i-Amazon, i-Aliexpress, isiteshi se-Ali International namanye amapulatifomu, okungaxhunyiwe ku-inthanethi ukungena e-Walmart noma zonke izinhlobo zesuphamakethe, imishini yokuthengisa yasemgwaqweni eyisizayo, fashion iqoqo izitolo ngesikhathi esifanayo. Imikhiqizo ye-IP ka-Dongguan ihunyushelwe ezilimini eziyi-7 futhi ithengiswe emazweni angaphezu kwe-100, futhi imikhiqizo iphumelele ukuhlolwa okuhlukahlukene kweziqu ngokuhambisana nezindinganiso eziqinile zemikhiqizo yaphesheya njenge-Bandai ne-Disney.
Isikhathi sokuthumela: Apr-26-2024
