NgokoMkhandlu Wokuthuthukiswa Kwezohwebo wase-Hong Kong, UMBUKISO uzoqhubeka nokubanjelwa “EMBUkisweni+” (I-Exhibition +)imodi yombukiso we-fusion. Ngaphezu kombukiso ongaxhunyiwe ku-inthanethi, abagqugquzeli baphinde bakha inkundla yokufanisa ehlakaniphile “yokukhululeka” kusukela ngoJanuwari 1-18 ukuze kuhlinzekwe inkundla yezingxoxo elula nesebenza kahle kakhudlwana.amabhizinisi omhlaba.
Ababukisi base-Asia banohlu oluqinile
Embonini yamathoyizi yaseHong Kong, isikhundla semakethe yase-Asia sibalulekile. Ngokusho kwabahleli, uma kuhlanganiswa nokuthunyelwa kabusha kwamanye amazwe, i-Hong Kong izoba ngeyesishiyagalombili ngobukhulu emhlabeni wonke ngo-2022. I-Asean isiphenduke imakethe enkulu yokuthekelisa embonini yamathoyizi yaseHong Kong, ibalwa ku-17.8% wamathoyizi aseHong Kong athunyelwa ngaphandle 2022, isuka ku-8.4% ngo-2021.
Ngaso leso sikhathi, iqembu lemibukiso elithi “World of Toys”, elibuswa ngababukisi baseYurophu, nalo lizobuya futhi.
Indawo entsha yombukiso ilandela inkambiso
Ukuhambisana ne-Times nokuhambisana nokuthambekela kungenye yezici ze-Hong Kong Toy Fair. Abagqugquzeli bombukiso bazokwengeza ngesikhathi esifanele izindawo ezintsha zemibukiso ngokuvumelana nezimakethe zamathoyizi emhlabeni wonke, ukuze basize abathengi bomhlaba wonke ukuthi bakhethe izimpahla abazithandayo. Ngo-2024, umbukiso uzogcina izici zangempela zendawo yombukiso, ngenkathi wengeza "iqoqo lamathoyizi" kanye "namathoyizi aluhlaza" endaweni ekhethekile.
Eminyakeni yamuva nje, ukuqoqwa kwamathoyizi sekuyingxenye ebalulekile embonini yamathoyizi, futhi abantu abadala abaningi nakakhulu ngisho nabantu asebekhulile banesidingo sokuthenga nokuqoqa amathoyizi ekupheleni kwabathengi. Ngenxa yalesi sizathu, i-Hong Kong Toy Fair 2024 izosungula okokuqala ngqa indawo yombukiso “Yokuqoqwa kwamathoyizi” endaweni yombukiso ekhethekile “Umhlaba Wezingane Ezinkulu”, ezohlanganisa izinhlobo nemikhiqizo yamathoyizi aqoqiwe ahlukahlukene.
Ukuze kuthuthukiswe izimboni ezintsha zase-Hong Kong namathoyizi anegama, i-Hong Kong Branded Toy Association (HKBTA) izomisa indawo yombukiso ezinikele e-Hong Kong Toy Fair okokuqala ngqa. Enye yazo, i-Threezero (HK) Ltd, iyinkampani egxile ekuklameni nasekuthuthukisweni kwamathoyizi aqoqwayo aphezulu, futhi ithimba layo lokuklama nelokuthuthukisa lizinze e-Hong Kong.
Ukushisa komoya wokuvikela imvelo kuya ngokuya kukhuphuka emhlabeni, futhi izinkampani eziningi zamathoyizi zizophinde zibe nokuvikelwa kwemvelo kanye nohlaza njengenye yezinkomba zocwaningo nentuthuko yomkhiqizo. I-Hong Kong Toy Fair 2024 izogxila ekuzinzeni ngesigaba esisha esithi “Amathoyizi Aluhlaza” ukuze kuboniswe umbukiso kanye nemikhiqizo yabo ezibophezele ekusunguleni imvelo.
Ngaphandle kwendawo entsha yombukiso, indawo yokuqala yombukiso ekhethekile yaseHong Kong Toy Fair nayo izokwethulwa kulo mbukiso. Isigaba esithi “Amathoyizi Ahlakaniphile” sizofaka izinhlobonhlobo zamathoyizi namageyimu ahlanganisa ubuchwepheshe obusha, njengemikhiqizo yokuzijabulisa efakwe ukulawula uhlelo lokusebenza, into engekho ngokoqobo (VR), i-augmented reality (AR) kanye nobuchwepheshe beqiniso elixubile (MR).
Ukugxila ar
Umsebenzi wesikhathi esifanayo uveza amathrendi
Lo mbukiso uyinkundla yokuthi abakhiqizi baxoxisane futhi babambisane, futhi imisebenzi ehambisanayo iyindlela ebalulekile yokuthi ozakwabo bamathoyizi bathole ulwazi lokuthuthukiswa kwemboni futhi banwebe umkhathi wabo. Ngesikhathi sombukiso ngo-2024, abagqugquzeli bazosingatha i-Asia Toy Forum yokuqala, lapho izivakashi zizokwabelana ngombono wemakethe, izitayela ezivelayo kanye namathuba emakethe ayingqayizivele embonini yamathoyizi yase-Asia, njengochwepheshe bocwaningo lwezingane abahlaziya okuthandwa yizingane nezingane, kanye nokuhlinzeka ngamasu okwandisa umkhiqizo; Yethula yonke inqubo yokukhiqiza, okuhlanganisa umqondo, ukuklama, isitifiketi, kanye nendlela yokufinyelela Izinjongo Zokuthuthukiswa Okusimeme; Xoxa ngezihloko ezishisayo ezifana namathoyizi “edijithali ebonakalayo” kanye nobuhlakani bokwenziwa, kanye nekusasa lemboni yamathoyizi kanye namathuba ebhizinisi angaba khona avela kulawa mathrendi.
Ngesikhathi esifanayo ne-Hong Kong Toy Fair, kukhona ne-Hong Kong Baby Products Fair kanye ne-Hong Kong Stationery and School Supplies Fair, eyenza imibukiso ngesikhathi sombukiso icebe kakhulu, okuhlanganisa izinqola zezingane, izingubo zokulala, ukunakekelwa kwesikhumba kanye imikhiqizo yokugeza, imfashini yezingane kanye nemikhiqizo yokubeletha kanye neminye imikhiqizo eyahlukene kamama neyengane; Izimpahla zobuciko bobuciko, izinto zokubhala zezipho, izincwadi zezingane, izimpahla zehhovisi nezesikole nezinye izinto zokubhala zakamuva nezinsiza zesikole. Imibukiso emithathu izobanjwa ngesikhathi esisodwa, ezohlinzeka ngamathuba okuthenga okukodwa kubathengi futhi idale namathuba ebhizinisi ahlukahlukene.
Isikhathi sokuthumela: Dec-28-2023